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Create Your Product
Explainer Video

An animated explainer video is a great way to introduce your product to customers or investors. You can use animation to demonstrate the functionality, benefits and original style of your product. In a product explainer video, you can zoom in on details, show hidden components, and highlight the product's personality.

At Animatex, we can create an animated video that shows the key features of the product and conveys its mood.

How an explainer video can help your product stand out

Tell what problem your product solves.

Explainer videos usually feature heroes who have the same problem as your customers and show how they can solve it with a particular product. This approach helps explain how your product works in a narrative way and presents your brand to your target audience as a problem solver.

Convey the mood and personality of the product

An animated video can not only describe the technical side of your product, but also convey its particular mood and personality. In an animated explainer video, you can put products in a surprising and creative context to emphasize their originality and style.

Demonstrate product features creatively

Forward-thinking companies use animated videos to show product features and technical specs in an unusual and creative way. Customers are more likely to buy products they understand well. So, with explainer videos, you can better describe the product's purpose and make more sales.

Attract website visitors & increase conversions

Animated videos are powerful eye-catchers in advertising and can help you attract even more visitors to your website. Also, you can add an explainer video to the background of your homepage or product landing pages to provide visitors with even more information about a product.

Showcase product components

Some products require a detailed explanation of their functionality. In many examples of product explainer videos, brands show the internal components and details of the product. This helps make a product sales pitch more compelling and engaging.

Leave a lasting impression

According to statistics, about 72% of people prefer videos to learn about a new product. Videos connect a brand with customers on an emotional level and turn a product or service presentation into an exciting story that resonates with customers.

Why partner with Animatex?

Learn more about why it's worth creating your next explainer video with us.

Full-stack video production

Our company offers full animation video production that includes the following seven phases: Product and market research, script writing, storyboarding, illustration, animation and voiceover. We have talented animators, illustrators, directors and voiceover artists - all under one expert roof.

Leading the industry

Animatex is a leading animation video production company in Poland and around the world. Our company has been rated on Clutch as one of the best video companies, best 2D animation studios and storyboarding companies. We were also listed among the Top Explainer Video Production Companies on The Manifest.

Partnership with global brands

Since its inception in 2015, Animatex is proud to have partnered with more than 100 startups, advertising companies, marketing agencies and world-renowned brands. 

FAQ about product explainer videos

What is a product explainer video?

A product explainer video is a short animated video created to demonstrate the functionality and purpose of a product within a few minutes. It helps demonstrate the value of your product to customers.

What makes a good product explainer video?

A successful product explainer video needs to be short and straight to the point, with a clear call to action. It should focus on the customer's problem and show how to solve it with the product.

How do you create a product video?

Every project at Animatex starts with an outline of the customer's requirements, product research, and an examination of your business goals. Then we create a script, storyboard, illustration style, animation, add a voiceover and deliver the video to you in HD quality.